COMEDY CENTRAL-TV'S NEW MAN-CAVE

From PR Newswire

COMEDY CENTRAL® #1 Among Young Men During Fall Premiere Week as the Most-Watched Channel in All of Television Among Men 18-24 Fall Season Launches With the Most-Watched Week in Channel History Among Total Viewers and Adults 18-49


Most-Watched And Highest-Rated Week In COMEDY CENTRAL's History Among Adults 18-34, Adults 18-24 And Men 18-34

Channel Led By Record-Setting Performance By "COMEDY CENTRAL Roast Of Charlie Sheen" "Tosh.0" College Campus Invasion, Series-High Second Season Premiere of "Workaholics" And World Premiere of "Jeff Dunham: Controlled Chaos"

Upcoming Premieres Include The Fall Season Of "South Park" (October 5),The Second Season Premiere Of "Nick Swardson's Pretend Time" (October 5),The Series Premiere Of "Gabriel Iglesias Presents Stand-Up Revolution" (October 6),"6 Days to Air: The Making of 'South Park,'" A Documentary By Arthur Bradford (October 9)

Stand-Up Specials From "Weird Al" Yankovic (October 1), Craig Ferguson (October 15), Pablo Francisco (November 5), T.J. Miller (November 12), Donald Glover (November 20) And Carlos Mencia (December 4) Round Out COMEDY CENTRAL's Fall Schedule

PR Newswire



NEW YORK, Sept. 27, 2011



NEW YORK, Sept. 27, 2011 /PRNewswire/ -- COMEDY CENTRAL set Premiere Week on fire, recording the all-comedy channel's most-watched week in its 20-year history among Total Viewers and Adults 18-49. The network also finished as the #1 network in all of television in Prime among Men 18-24 during the inaugural week of the 2011 Fall Season, which was also COMEDY CENTRAL's most-watched and highest-rated Prime in history among Adults 18-34, Adults 18-24 and Men 18-34. (source: Nielsen Media Research, 9/19/11-9/25/11, Live + Same Day)



COMEDY CENTRAL's record-setting week was kicked-off on Monday with "COMEDY CENTRAL Roast Of Charlie Sheen," which now stands as the most-watched telecast in COMEDY CENTRAL history with a delivery of 7.4 million total viewers (most current data). Then "Tosh.0" invaded Arizona State University the following day, drawing over 3 million total viewers to its "College Campus Invasion" to begin the show's Fall Season. Newly paired with "Tosh.0" to form a potent one-two punch, "Workaholics" scored a series-high 2.1 million total viewers for its Second Season Premiere and led all of television for Tuesday Prime among Men 18-24. COMEDY CENTRAL's historic week was capped off on Sunday with the World Premiere of "Jeff Dunham: Controlled Chaos," which drew 5.5 million total viewers to provide an emphatic exclamation point to the week.



COMEDY CENTRAL is poised to ride the momentum of its record-breaking week with new seasons of "South Park" and "Nick Swardson's Pretend Time" (premiering October 5), the series premiere of "Gabriel Iglesias Presents Stand-Up Revolution" (October 6), "6 Days to Air: The Making of 'South Park,'" a documentary by Arthur Bradford (October 9), and stand-up specials from "Weird Al" Yankovic (October 1), Craig Ferguson (October 15), Pablo Francisco (November 5), T.J. Miller (November 12), Donald Glover (November 20) and Carlos Mencia (December 4).



Highlights from COMEDY CENTRAL's historic week include:



COMEDY CENTRAL Prime (8:00 p.m. - 11:00 p.m.) – week of September 19-25



(source: Nielsen Media Research, 9/19/11-9/25/11, Live + Same Day)



1.9 million Total Viewers (P2+)



1.04 Adult 18-49 rating / 1.1 million Adult 18-49 viewers



1.26 Adult 18-34 rating / 709,000 Adult 18-34 viewers



1.49 Adult 18-24 rating / 359,000 Adult 18-24 viewers



1.52 Men 18-34 rating / 431,000 Men 18-34 viewers



1.82 Men 18-24 rating / 222,000 Men 18-24 viewers



most-watched week in COMEDY CENTRAL's 20-year history among Total Viewers and Adults 18-49

#1 network in all of television among Men 18-24 during the inaugural week of the 2011 Fall Season

most-watched and highest-rated in history among Adults 18-34, Adults 18-24 and Men 18-34





"Tosh.0"



the Fall Season Premiere of "Tosh.0," drew 3.0 million Total Viewers, along with a 2.2 Adult 18-49 rating and a 4.4 Men 18-34 and a 4.4 Men 18-24

in its time slot (10:00-10:30 p.m.), "Tosh.0" was #1 in all of television with Men 18-34 and Men 18-24 and was #1 for Tuesday Prime in cable among Men 18-34





"Workaholics"



now paired with "Tosh.0" to form a dominating Tuesday night comedy block among young men, "Workaholics" had its highest-rated and most-watched episode with its Second Season Premiere, drawing an audience of 2.1 million Total Viewers, +126% more than the Series Premiere in April

the season premiere notched triple-digit increases and series-high marks across all key demos, highlighted by a 1.6 Adult 18-49 rating (up +160% vs. Series Premiere), a 3.6 Men 18-34 rating (up +171%) and a 5.0 Men 18-24 rating (up an astounding +282%)

like its lead-in, "Workaholics" was #1 in all of television in its time slot (10:30-11:00 p.m.) with Men 18-34 and Men 18-24 and was the #1 show among Men 18-24 in all of television for Tuesday Prime





"COMEDY CENTRAL Roast Of Charlie Sheen"



the latest installment of the Emmy®-nominated franchise delivered 6.4 million Total Viewers, along with a 4.5 Adult 18-49 rating, 8.7 Men 18-24 rating, 7.0 Men 18-34 rating and a 6.2 Adult 18-34 rating

across all plays on Monday night, the Roast delivered over 10 million Total Viewers

with all available playback included, the "Roast Of Charlie Sheen" now stands as the most-watched telecast in COMEDY CENTRAL history with a delivery of 7.4 million Total Viewers (most current data)

#1 ranking on Trendrr.tv's Social Television Charts with over 450K mentions – more than two times the nearest shows ("Dancing With The Stars" and "Two And Half Men")

249K tweets around the "COMEDY CENTRAL Roast Of Charlie Sheen" on Monday – more than six times the prior "Roast of Donald Trump"

#SheenRoast generated more than 178K mentions – seven times more than #TrumpRoast

EXPOSE: IS SOUTH PARK SELLING OUT TO SPONSORS?

----The real questions is why the show- that constantly attacks others in this society for its greed,and/or stupidity ,being so quiet on this hidden revenue stream- they have invented for themselves.

If you've watched the show for the last few season,the show that dares to subvert and satirize America, has been chocked full secret ads, that rarely or barely have anything to do the the well-written plot, of the ground breaking series.

Recently episodes have featured: Kyle,Cartman and Butters, dinning in Denny's eatery- pushing the weird Bacon-opolis campaign. Cartman beams with pride to his Jewish nemesis,about the fact the store will grind up bacon, into a hot fudge sundae now. At the top of another show, Cartman satirizes the Real Housewives' table shaking incident,by spilling all his friends food and drinks. The Dr. Pepper Logo is visible, even with the purposely crappy animation. Finally, the infamous Tiger Woods/Sex rehab show, where Cartman (notice the trend) and Kenny play a funny, Mortal Combat/Grand Theft Auto style demo of Tiger and his wife's domestic disturbance reports. The problem is the kids, are at a Game Stop style store- with X Box 360 logo, so prominently displayed that only a far sighted person could have missed it.

Product placement is hardly new, and its much worse in the movies, where money has gotten so big- they are now secret sponsors who are basically funding the studio's projects now. On TV though, the commercials are -built into the show as breaks. Since the Dawn of VCR,DVD and DVR era, viewers can ignore or fast forward thorough most of the messages now. So, networks and shows have used this concept, as a last resort to keep sponsors happy and force the viewer to notice its advertisers wares.

Other established shows have experimented with this: The Closer, Burn Notice,Ally McBeal, Buffy, and others have tried this, to obvious and minimal degree. South Park is so far- the only show to succeed in weaving the sponsors (almost seamlessly) into plot without any viewers noticing or complaining.

Still, what is happening to all the money that is rolling in for the show? Is it going to the network? Did the long-time creators of the show: Trey Parker and Matt Stone, use the funds to bankroll their now hit and critically acclaimed Broadway show, The Book of Mormon? Why hasn't the extra money gone into better animation (like the famed Best Buy sponsored World of War craft Show?)

An attempt was made to get a comment, from the network's PR dept.There was no answer by the story's deadline.